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40 Years of Expertise. Every Client, Every Question, Every Time. That's RUC Insurance.

Independent Insurance in Moreno Valley, CA Real Coverage Guidance from Agents Who Stick Around.

RUC Insurance was built on a simple idea: people deserve more than a policy they deserve an explanation. For 40 years, owner Steve Nichols has been doing what too many agencies won’t: sitting down with clients, walking them through what their coverage actually means, and making sure they leave knowing exactly what they bought and why it matters. That’s not a sales pitch. That’s a standard we hold every time someone calls, walks in, or renews.

We’re an independent agency, which means we represent over 100 insurance companies not just one. That independence gives us the ability to shop your rate across the market and recommend coverage based on what’s right for your situation, not what earns the best commission. When you renew, we look again. When something better is available, we tell you.

Where online-only providers stop at the sale, we stay involved. Our clients come to us with claims questions, and we walk them through the process how to work with the adjuster, what to expect, what to watch out for. After-hours calls go to our direct line. Payments can be made in office. For customers who’ve been with us for decades, that kind of service is the reason they’ve never had to look anywhere else. Our 92% retention rate is the result, not the goal.

RUC Insurance serves individuals, families, and businesses across Moreno Valley, Riverside County, and beyond licensed in California, Arizona, Nevada, and Texas.

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What clients say

We have been with R U C Insurance for Many years since living in Moreno Valley my daughter is also insured with them too and have been very satisfied with there staff services.

-Teresa Rios

My family and I have been going for insurance for over 20 years and they have always been great! Finding wonderful deals, being very nice and helpful, I can't imagine going anywhere else.

-Crystal Smith

The best insurance agency I’ve had the pleasure to let help me, they do all they can to make sure your needs are met very friendly courteous professional informative and efficient group of people!

-triple7985

Jared is top notch and always professional. His expertise makes everything extremely easy and I appreciate his help every time we chat

-Anthony Scafuto

These guys are amazing! ANY time I need help they are definitely there for me ,best rates ,quotes , customer service, you name it they seal the deal!! Thank you so much for your help 10 stars!

-R G

The customer service and professionalism along with her personal touch is unmatched! Roxanne is the very best at what she does and I am very grateful for her. The many years,(20+),I have been insured with her company is a reflection of how well she treats the customers.

-Tyrone Macedon Sr

The service they provide goes above and beyond what any other company can offer. Jared and the crew always get me the best coverage at the best price. I have referred my family and friends for there service and they are just as pleased as me. You guys are the...

-Ben Pringle

I have been with this insurance agency for years. They cover my home, every single insurance aspect of my entire business, and all seven vehicles related to the business. Roxanne has been amazing as has Jay. Roxanne has helped me so much over the years. There has never been an...

-Bob Cusick

I got nothing to say but great things about RUC Insurance!!! Jared and his team have always been amazing their customer service is off the charts. When you ask for something you need done they are always on top of it 100%. Fast, Effective and Informative they get it done...

-Kevin Kennedy

Jared has always been extremely helpful and responsive over the past 10 years. He always responds to any question or concern (no matter how small) right away and has an answer or solution. I highly recommend this company for your insurance needs!

-Tracy Ann Design

Jared is a great person with great character. He is very trustworthy and provides excellent service. I have held my insurance with his company 25 years because he has made the process of dealing with insurance easy.

-Darlene Matranga

Jared has done my insurance needs for many years , I cannot say enough good about him, he is always there with answers when I have a question, responds promptly. I highly recommend him and his company to everyone if you want quality insurance needs.

-Michelle S.

My experience with Jared Nichols has been great. I have been with them for years and all I have to say is that they are so helpful nice and anything you need they will help you with. I only have nothing but good to say about him and his insurance....

-Jules A.

I have used Steve’s agency for many years. I have always been able count on Jared as my insurance needs changed for both myself and my son. He has responded immediately and consistently. I highly recommend him.

-Margaret L.

Testimonials

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